For our office in Zurich, we are offering an exciting role as Sales & Marketing Manager (m/f/d) 100% from January 2023.
Faern Hotels & Resorts is one of Vertell's Portfolio. It is a collection of stunning lifestle hotels resorts nesteld in the Swiss Alps where every moment is a celebration. Faern Arosa (126 rooms) and Faern Crans Montana (134 rooms).
KEY RESPONSIBILITIES
As Sales & Marketing Manager, you will analyze local and international market trends and competitor activity to recommend strategies that keep the hotels leaders in the marketplace through the development of future and repeat business. Specifically, you will be responsible for performing the following tasks to the highest standards:
SALES
- Analysis local and international market trends and competitor activity to identify business leads (individuals and groups)
- Generate and develop sales leads and contact potential clients to build business relationships
- Develop accounts (travel agencies, tour Operator, DMC ….) within the local area to drive business into our properties and to increase market/customer share in all revenue streams
- Prepare agency contracts for the hotels in accordance with current business and pricing conditions
- Work within current business strategies and recognizing potential opportunities
- Manage key accounts to maintain a strong relationship to drive business into our property
- Cooperate with other departments in the hotel to create an exceptional Guest experience and build strong, comprehensive sales programs
- Attend Sales events, as required
- Produce accurate and timely reports that meet the needs of the senior management to include the reporting of appointments, calls made and business leads
- Answer customer queries in a prompt and professional manner
- Research consumer needs and identify how our solutions meet them
- Generate leads, and build and nurture client relationships
- Achieve company objectives through effective planning, setting sales goals, analyzing performance data, and projecting future performance
- Occasional participation in local and international trade shows
DAILY AND MONTHLY RESPONSIBILITIES
- Create and execute a strategic sales plan that expands customer base and extends global reach
- Meet with potential clients and grow long-lasting relationships by understanding their needs
- Track, analyze, and communicate key quantitative metrics and business trends as they relate to partner relationships
- Manage month-end and year-end close processes
- Response to RFP and Group requests in due time
- Participation in commercial actions (quarterly)
- Sales calls
- Revenue Meetings
MARKETING
- Develop and drive Social Media strategy and Direct Mail campaigns (Newsletter)
- Lead the marketing activities with our third parties agencies and internal marketing team
- Follow social media trends and suggest changes/ innovations/ investments
- Follow the happenings/events in Switzerland and suggest partnerships that would support hotels portfolio audience growth
- Explore cooperation with Social Media content creators relevant to Faern Hotels & Resorts
- Explore possibilities of running Competitions beneficial to Faern Hotels & Resorts
- Qualify and manage influencer stays, secure the delivery of the contracted coverage and content relevance. Collaborate with the hotel operations team, ensuring full preparation to receive and host influencer and media experiences
- Support with hotel collaterals creation and ordering hotel collaterals needed for each season
- Ensure correct use of CRM across the hotels
YOUR TALENTS
- Master’s degree in business Management with at least 5-year of growing experience in Sales management
- Previous experience in a similar role in the hospitality or another relevant industry
- Fluent in English and German, French is a plus
- Very positive attitude and excellent communication skills
- Ability to work under tight deadlines, ability to work on own or in teams
- Commitment to deliver high levels of service to guests
- Creative and innovative mindset
- IT literate, passion for social media management
- Be skilled in writing clear, concise and grammatically correct copy
- Flexibility in terms of work hours and locations and accept to regularly travel in Switzerland or abroad to meet clients
WHAT WE OFFER
- Career step for ambitious sales & marketing professionals with the opportunity to develop further
- Varied range of tasks in a dynamic and international environment
- Working in a small team with high impact on the development of Vertell
- High degree of personal responsibility and independence
- Possibility to work part-time in home office
- Staff rate for overnight stays in all hotel properties
Are you the ideal candidate? Then send your complete application documents by e-mail to thibault.catala@vertellam.com. We are looking forward meeting you soon.